Expanding the market reach for MICE tourism, Indonesia currently participates not only in one but in two MICE events in Singapore: the Singapore MICE Forum (SMF) and Asia Meeting & Incentive Travel Exchange (AMITE) 2016 taking place from 27th to 29th July 2016.
SMF along with AMITE is a business to business event as well as a MICE forum held annually by the Singapore Association of Convention and Exhibition Organizers and Suppliers (SACEOS). The theme for SMF 2016: Re-Imagine, is the hallmark of what the industry is all about. It inspires participants to return to the drawing board,and re-create, and challenges to bring forward fresh ideas for our clients, constituents and the industry. Meanwhile AMITE provides unfettered access to highly qualified buyers from long-haul destinations such as North America and Europe, in a one-day convenient and focused face-to-face meetings.
As major sponsor of the event, Indonesia under leadership of the Ministry of Tourism is offering a range of benefits to those interested in holding meetings and conventions in Indonesia. The Ministry also sponsors the closing reception as well as familiarization trips to Jakarta and Bali for 40 buyers. For the event, Indonesia also brought along 8 of the country’s top Mice businesses in Indonesia, namely : Indonesia National Convention Bureau - Jakarta, Montigo Resorts Nongsa – Batam, Bintan Lagoon – Bintan, The Laguna Bali & The St. Regis Bali Resort – Bali, Bhara Tours – West Java, BAM Tours – Bali, Pacific World – Bali, and Panorama Destination – Jakarta.
At the event, Indonesian promotion has been directed to strengthen B to B among MICE stakeholders. The event will be supported by tourism information services, MICE forum, art performances at the gala dinner, and also sellers & buyers business appointments.
Indonesia’s Tourism Minister , Arief Yahya recognizes that Singapore not only as an important international air transportation hub and gate for tourism to Indonesia but also as a very potential hub for Meetings, Incentives, Conferences, and exhibitions activities. There are thousands of international companies from Europe, America, Asia, and Australia that have representative offices in Singapore.
“We have designated Singapore as a hub for international tourists to Indonesia. All international flights are connected to the country. In the period of one year over 15.5 international tourists arrive here as well as 1.5 million expatriates living in the country. The distance from Singapore to Batam and Bintan is no more than one hour’s ferry ride. Moreover, the Short Visa Free policy is being consistently promoted in Singapore” stated Minister Arief Yahya. Through closer cooperation, Indonesia envisages to receive increasing numbers of visitors to benefit both countries.